As a content publisher and website owner, you should be very careful about picking advertisers for your site. Don’t ever devalue your site by running irrelevant ads like the blinking cursors or those teeth whitening solutions.
Advertisements and promotions contribute to the experience you provide. Like any other content on your site, ads should be useful, relevant, and current.
Hold your advertisers to the same quality standards as your product. Don’t let a third-party reflect badly on you or your site.
If you’re trying to drive revenue, don’t drive your readers away from your site with annoying, inappropriate garbage. link.
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